Copywriting Tips

Learn the basics of online copywriting. Our copywriting courses are free and you'll learn only the best and most useful tips to improve your conversions for your website and advertising.

 

  • 12 Explosive Keys to Master Online Copywriting

    Tired of struggling with how to write good copy for your website? I'm going to share 12 explosive key concepts that will help you master online copywriting, increase your search engine efficiency, and engage your website readers at a higher level through clearer copy and better presentation.

    1. Danger: Not Knowing Your Audience Can Be Deadly

    Writing for the web is different than writing for the printed page. Many techniques will carry over, but there are some subtle differences of which you should take note. The web is an interactive medium and your users are generally looking for specific types of information rather than passively consuming a story or an article.

    Audience attention span is much shorter online than it is for printed media and that means that your readers are less likely to make a time commitment if you don't capture their attention immediately and then hold it through out your piece. Readers are also far more likely to skim through any lengthy amount of writing and so your titles and headings have an increased importance online. The stakes are extremely high because if you fail to keep a reader's attention at any point, they will leave and use a search engine to find a more relevant website.

    Learn More Explosive Keys to Master Online Copywriting

  • Secret Formula: How To Write Viral Content For Your Website

    Let's talk about content. I don't mean just any content, I mean great content, viral content - content that spreads across the internet like wildfire. Everyone wants their content to shoot to the top of social media sites and to get links from blogs everywhere. If you're reading the right blogs and websites, you'll find that the most successful among them will tell you that content is king.

    All right, you say, that's great advice, but what does it mean? How do you apply it? This isn't one of your normal viral marketing articles. I'm going to break down and dissect techniques that will give your blog articles, your tutorials, and your written content a chance to go viral.

    What this article isn't is an article about how to create a viral video of a cat, someone falling down a flight of steps, or a dancing baby. In fact, I'm not going to talk about videos at all. Instead, I'm going to focus on the intentional steps that you can take when writing website copy that will be beneficial to your business and your website.

    Will following these tips guarantee you'll instantly be the top site on the internet and everything that you touch will turn to gold? No, no one hits a home run every time and you might have to do some trial and error before you get it right. These aren't tricks; they're solid principles that you should be incorporating into your writing anyway, but they will give your written website content a better and a more consistent opportunity of becoming a talking point around the web.

    This is your viral strategy tutorial and you have our permission to vote for it, link to it, submit it, tweet it, share it, and tell your friends about it.

    Learn the Secret Formula for Viral Content

Here's the latest in business.

Check out our most recent business articles and resources.

Popular business articles.

Here are our most popular and useful business articles.

We're on the web.

We are where you are. Discover great content by becoming our fan on Facebook, following us on Twitter, or subscribing to our RSS feeds.

 

Copyright 2011 Virtuosi Media Inc.